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About The Label - Saint Helena

Born out of the desire to accommodate a relaxed fashion in a permanent holiday setting of beach, poolside, downtime and everything in between ... Saint Helena is a luscious marriage between the sand, the sea and promoting the art of simple pleasures in life. 

Saint Helena’s design DNA is seasoned by its name (a vast and elevated landscape that connects Australia’s Byron Bay and Bangalow Region). A place rich in the arts, history, beach lifestyle, the nourishing hinterland and is a global holiday destination like no other. A place to come and reconnect, live purposefully and take the slower lane.

As a company, Saint Helena stands for the highest of ethics and evolution in fashion manufacturing. They walk hand in hand with our manufacturers and retail partners, where each person that works throughout our garment process, is respected and rewarded for their craft. Saint Helena apparel is made only of plant-based fabrics that have longevity and have a highly sustainable repertoire. Saint Helena is constantly refining their processes and choices in every aspect to uphold a modern virtue towards a sustainable future.